Upcoming events

    • 11/14/2018
    • 11:30 AM - 1:30 PM
    • Sam's of Gedney Way, 52 Gedney Way, White Plains

    Speaker:  Rebecca Snyder, Greenburgh Nature Center

    Every development professional knows how critical it is to understand donor interests, what motivates them, and why they give to your organization. But how can you prioritize your prospects and make the most of your fundraising efforts? Through research! Prospect research can give you the information you need to transform your donor base and even open the door to major gifts. With a good research toolkit, development pros will no longer need to rely on a hunch when building gift requests. If subscription-based tools are out of the budget, there are still many ways to find out more about your prospects’ wealth and capacity. This presentation will provide an overview of prospect research tools, how to identify the good prospects for your organization, and how to work new prospects into your pipeline.

    Key Takeaways:

    • • Know when to use Google
    • • Learn how to qualify information about your prospects
    • • Where to start when researching prospects
    • • How to identify a good prospect for your cause
    • 12/12/2018
    • 11:30 AM - 1:30 PM
    • Sam's of Gedney Way, 52 Gedney Way, White Plains

    So you’ve researched and produced a list of prospective donors to your organization! Now what? How do you turn them into engaged, generous supporters of your cause? This presentation explores both the art and the science of major gift fundraising. We’ll focus on the three steps to successful major gift fundraising: getting organized, scheduling meetings, and making the “ask.” Attendees will leave with a process and tools for major gift success, as well as ideas for engaging donors and strengthening their relationship to your organization.

    Key Takeaways

    Attendees will leave with….

    • ideas for building and strengthening relationships with donors;
    • tools to organize their major gift work for success;
    • techniques for making phone calls and sending emails to secure major gift meetings;
    • powerful strategies for structuring a major gift donor meeting that includes an “ask”.

    Speaker:  Betsy Steward, Heller Fundraising Group

What our members are saying after attending our programs:

“I was able to get approval on increasing the frequency of an event from every two years to annually, and helped increase online giving by 12% through crowdfunding for a climate change research organization.”

“A fundraising audit prompted the creation of our first annual report…which led to three times the $$$ on our annual appeal. (And we won a design award for the report as well!)”

“I’m engaging my donors as I like to be engaged: thoughtfully, respectfully, a dash of humor, and building the relationship – and the gifts are coming!”

“I am watching our board and staff move from skepticism about being able to raise money to being engaged and empowered.”

The Association of Development Officers is a 501(c)(3) nonprofit organization.

333 Mamaroneck Ave #221
White Plains, NY 10605
(914) 281-1731

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